Content Operations Platform

A new unified UI. All your content, assets, flows and content types in one place. Enhanced by AI to turbo charge your workflow.

At a glance

Do the work yourself, ask the Assistant to do it for you, or set up a flow and let it run.

• Author content and work with assets without switching tools
• Ask the Assistant to help with whatever you’re working on
• Build flows to automate high-volume, repeatable tasks, and approve the results in Reviews
• Create content types from prompts, designs or the visual editor

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Introducing the new platform

For content authors

• One place for everything

  Content, assets, flows and content types in a single app, so no hopping between tools

• AI where it counts

  Use the AI assistant to generate content, edit and enrich assets

• Flows that run themselves

  All the steps for creating, reviewing and approving content can be automated at scale with flows

For developers

• Content types with less effort

  The AI assistant simplifies creating and configuring content types. Create content types from your designs or prompt.

• Integrate with MCP

  Use the tools defined by our Model Context Protocol (MCP) server to create and manage content and content types directly from AI tools.

• Skills to enhance your workflow

  Teach the assistant how you work by creating and using skills.

The assistant

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Use the assistant with content

Generate and manage your content

Create content from a brief or prompt, automate repetitive tasks, and keep your content organized.

Here's some of what the assistant can do with your content:

• Generate content to your specifications
• Suggest suitable images for content
• Narrow content down to the set you want, then act on it all at once
• View and manage locale variations of a content item
• Find which content items use a particular image

Using the assistant with your content